As a sports capitialist, no one can dispute that Bulls and White Sox onwer Jerry Reinsdorf has been a phenomenal success. He made a lot of dough. So have his investors. But as a sports ops decision-maker, Reinsdorf has been a bust. He represents a spooky, cynical anti-fan. In 80 operational seasons with the Sox and Bulls — taking out the extraordinary six owned by Jordan — Reinsdorf has won one championship. That’s 1-for-74 — 1.3%, a grand devil’s number.
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